时间:2023-07-20 08:52栏目:营销
InaNutshell:ExecutiveSummaryMethodologyKeyFinding1AIAmbitionsandObstaclesAreUniversalinmarketingKeyFinding2marketingandDataScienceAlignmentisElusiveKeyFinding3DespiteDataEfforts,manymarketersFeel"G...
时间:2023-07-20 08:52栏目:营销
智能终端营销白皮书marketingofthings中国传媒大学广告学院MOTMma中国国家广告研究院CONTENTS目录/迎接智能终端新世界01./新平台智能终端核心价值02./新基建流量资源与终端能力03./新场景智能终端营销实战04.MOT...
时间:2023-07-20 08:52栏目:营销
12TheJoyofBenchmarkingWell,theannualM+RBenchmarksStudyis…notthat.Thereality,difficulttoswallowthoughitmaybe,isthatourworkandourworldaremuchtoocomplextoallowforsuchaprescriptiveapproach.Themethodsf...
时间:2023-07-20 08:52栏目:营销
Mediaocean’s2022marketReportand2023OutlookUsingdatagatheredfrom600+leadersatadvertisingagencies,techcompanies,andmediaproviders,thisend-of-yearreportfeaturesinsightsonmarketingtrendssettoimpactthe...
时间:2023-07-20 08:52栏目:营销
maRKETIngAUTOmaTIONWHITEPAPER&PRODUCTSELECTIOngUIDE营销自动化白皮书&产品选型指南20234006687689序言在不确定的经济环境中寻找营销增长的确定性疫情结束后，不可避免地出现了疤痕效应，国内外经济大环境仍然...
时间:2023-07-20 08:52栏目:营销
Thestateofomnichannelmarketingin2023Navigatingchangingconsumerbehavior,overcomingbarriersandoptimizingmeasurement$Thestateofomnichannelmarketingin2023Navigatingchangingconsumerbehavior,overcomingba...
时间:2023-07-20 08:52栏目:营销
升级市场职能带动企业增长2023B2B营销带动式增长白皮书marketing-ledGrowth0102目录Contents获客/06前言/04培育/14Part1Part2Part32.1品牌意味着能力、信任/072.2构建完整的营销获客体系/082.2.1Digitalmarketing...
时间:2023-07-20 08:52栏目:营销
12023DigitalmarketingTrends2023DigitalmarketingTrendsBrandwatchThesocialsuiteofthefuture22023DigitalmarketingTrendsTheunskippableintro:What’stocome?Forgetaboutbusinessasusual.In2023,marketerswilln...
时间:2023-07-20 08:52栏目:营销
StateofInfluencermarketing2023202301Introduction3UnderstandingTheData4ThisYear’sKeyFindings502TheCurrentStateofInfluencermarketing6EconomicUncertaintyShakes(ButDoesn’tBreak)Influencermarketing7Th...
时间:2023-07-20 08:52栏目:营销
